DohertyWhite News

DohertyWhite wins Loughtec contract

Letterkenny, 15 Mar 2011

DohertyWhite has won a contract with Loughtec, a provider of IT infrastructure and support services based in Omagh, Northern Ireland.

DohertyWhite will implement a new online lead generation programme for Loughtec to help drive an increase in sales in both the Republic of Ireland and Northern Ireland. The project will involve delivering a new website, setting up Google pay-per-click (PPC) ad campaigns, preparing new email marketing campaigns and assisting with search engine optimisation (SEO). DohertyWhite will also help Loughtec use social media, video and blogs to promote the company and its services.

Established in 2007 by Sean McDermott and Cathal Green, Loughtec provides IT infrastructure and computer support services across the island of Ireland. With an average growth rate of 50% per year, Loughtec’s customers include the multi-million euro Foyle Food Group, the Irish Department of Social Protection and Londonderry Port Company. A certified partner of Microsoft, VMWare, HP and IGEL, the company is also the sole reseller in Ireland for the Ericom PowerTerm family of remote access and thin client systems, including PowerTerm WebConnect.

“We have previously worked with Sean and Cathal to develop a marketing strategy so we are delighted they have asked us to help execute the strategy too”, said Michael White, director and co-founder of DohertyWhite. “Loughtec is an ambitious and rapidly growing company and we want to contribute to that growth by delivering an effective online lead generation project”.

About DohertyWhite

DohertyWhite is a B2B online marketing company that helps you generate more and better sales leads using your website, digital marketing and automated processes. We specialize in working with business-to-business (B2B) technology firms, professional services firms and government agencies.

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