Web Design Approach
To build an effective website you need to
- understand your business, your products and services, and what makes you different and better than competitors
- understand your target customers and their goals
- understand how search engine marketing works
- design an attractive, compelling visual layout
- integrate web design best-practice
- At the start of a website project we define your objectives for the site along with target delivery dates, and from this we create a project plan.
- Next we work with you to develop a clear understanding of your business, your competition and what makes you unique.
- We interview customers to create ‘personas’ based on your target audiences. These personas help us design the site so that it meets your customers’ needs.
- We then produce a ‘wireframe’ design for your site, incorporating both our understanding from the personas plus best-practices for site layout and functionality.
- At the same time, our marketers carry out keyword analysis and prepare the Search Engine Optimisation (SEO) settings for your website.
- Our web designers generate a range of visual concepts for you to select from. We iterate through initial designs until we get to a version that meets the requirement of both looking good as well as being effective for online search marketing.
- Our web developers then implement the site on one of the popular content management platforms such as Joomla or Wordpress.
Talk to us now
If you want a great looking website that helps drive your business online, please talk to DohertyWhite today. Email us at This email address is being protected from spambots. You need JavaScript enabled to view it. or call us at +353 (0) 1 969 5029 (Dublin), +353 (0) 74 911 6689 (Donegal) or +353 (0) 86 383 8981 (mobile) or click the “Request a Callback” button below.
